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Ride Connection

Academic

Marketing Collateral Redesign

Ride Connection banner
Project type
Academic
My role
Graphic designer
Deliverables
Marketing collateral & banner

This project involved updating a set of marketing materials for Ride Connection to present a more polished and professional visual presence. The goal was to strengthen consistency across pieces while improving visibility and impact in public and event-based settings.

Working within existing brand guidelines, including the established logo and color palette, the materials were redesigned to stand out more effectively on shelves and in display environments. A companion banner was also updated to improve clarity and draw attention to the booth. This project highlights the ability to refine existing branding, improve visual hierarchy, and enhance effectiveness without altering core brand elements.

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